About Butterkist Simply Salted Popcorn
About Butterkist Simply Salted Popcorn
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Packaging Accuracy. We keep product information as accurate and up to date as possible. Manufacturers sometimes change packaging, ingredients, nutritional information, allergen advice, pack sizes or branding without notice, so the product you receive may look slightly different from the images shown. If you have a question about ingredients or allergens before ordering, please get in touch and we will gladly check for you.
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The story of Butterkist Simply Salted Popcorn
The bag that lasts one trailer
You open it during the adverts, swearing you will save some for the film. By the time the lights go down, you are tipping the bag up for the last bits hiding in the corner. Butterkist made its name selling to British cinema audiences, which is why one look at the bag puts you straight back in your seat, feet on the sticky carpet, quietly losing the battle for the armrest. You never did win that one. Nobody does.
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Born in Kentucky, of all places
It started with machines, not snacks. Butterkist traces its founding to 1914, when Fred Hoke and James Holcomb, with help from inventor Dan Talbert, started selling popcorn machines in Kentucky, USA, under the Butter-Kist name. Butter-Kist popcorn machines arrived in the UK in 1938, and the brand grew the way you would expect: one cinema audience at a time. After the Second World War, Craven Keiller built a factory in York to supply Butterkist popcorn directly to UK cinema chains. Kentucky's loss.
Passed around, much like the bag
Popcorn this popular was never going to sit still. In 1998 Craven Keiller sold Butterkist to Cadbury Trebor Bassett, which in 2000 merged it into its Monkhill Confectionery subsidiary and moved production to Pontefract, West Yorkshire. In 2017 KP Snacks acquired the business from Tangerine Confectionery, taking on the Pontefract manufacturing site and 140 staff along with it. KP Snacks is a subsidiary of the Intersnack Group, and Butterkist is still produced in Pontefract today.
Still top of the bill
Butterkist marked its 100th anniversary in 2014, and it shows no sign of retiring. As of 2025 it is Britain's best-selling brand of popcorn, which is not bad for a brand that grew up on cinema audiences. These days it is just as likely to turn up on the sofa on a Friday night, handed back and forth until somebody insists they only had a handful. They never only had a handful.