About Cadbury Caramilk Bar
About Cadbury Caramilk Bar
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Packaging Accuracy. We keep product information as accurate and up to date as possible. Manufacturers sometimes change packaging, ingredients, nutritional information, allergen advice, pack sizes or branding without notice, so the product you receive may look slightly different from the images shown. If you have a question about ingredients or allergens before ordering, please get in touch and we will gladly check for you.
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The story of Cadbury Caramilk Bar
The two-square plan
Two squares, then back in the cupboard. That was the plan, and you know how it went. A Caramilk in a British house has a short life: somebody opens it just to try it, somebody else finds it, and by teatime there is an empty wrapper and a room full of innocent faces. The name above it is Cadbury, which for plenty of us was the answer to "anything from the shop?" long before we could see over the counter.
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A Quaker with a grocer's shop
It started in 1824 at 93 Bull Street in Birmingham, where John Cadbury opened a grocer's shop selling tea, coffee and drinking chocolate he prepared himself. He was a Quaker, and he promoted drinking chocolate partly as a respectable alternative to alcohol. A cup of cocoa instead of a pint. Brave. From 1831 the business moved into factory production of cocoa and drinking chocolate on Bridge Street, and in 1861 his sons, Richard and George, took over.
A village with no pubs
The brothers adopted a Dutch cocoa-pressing method and launched the purer 'Cocoa Essence' in 1866. In 1879 they opened a new, purpose-built factory at Bournville, south-west of Birmingham, and George developed it into a model village for the firm's workers, famous for having no public houses. A whole village and not a pub in it. Cadbury Dairy Milk was launched in 1905 and had become the company's best-selling product by 1914, and the 'glass and a half of full-cream milk' slogan followed in 1928.
Still Birmingham, after all that
There were mergers along the way: J. S. Fry & Sons in 1919, then Schweppes in 1969 to form Cadbury Schweppes. Kraft Foods acquired Cadbury in 2010, and it is now part of Mondelez International, created when Kraft split in 2012. Plenty of boardrooms, plenty of new letterheads. And yet Cadbury chocolate is still made in Britain today at the historic Bournville factory in Birmingham. Not bad for a business that started with one grocer's shop on Bull Street.