Cadbury Curly Wurly 21.8g

In Britain the Curly Wurly lives on the corner shop rack, somewhere between the bars you buy for yourself and the ones you buy for the kids. It somehow ends up in both piles. It is a pocket money bar that grown adults still reach for without a flicker of shame.

People in Canada go looking for it because the memory is so particular: the plaited shape, the long pull, the argument over the last bend. Try describing one to someone who never had it and they look at you as if you have made it up.

It is a single bar, light and flat, which makes it handy for a desk drawer, a lunch bag or the bottom of a card going in the post. Keep it somewhere cool and dry. Some people put it in the fridge so it snaps instead of stretches. Others consider that cheating.

It rarely travels alone. Most people grab it alongside a few other Cadbury favourites, a Dairy Milk for the sensible one in the house, and call it a proper afternoon.